Job Title: Marketing Executive - APAC
Contract: Permanent (Full-time)
Location: Sydney (Hybrid)
Application Closing Date: Friday 7th April 2023
Working closely with the Senior Marketing Manager, APAC, you will be responsible for managing local marketing and engagement strategies to drive satisfaction and retention amongst our institutional (B2B) customers. You will achieve this by planning, executing and evaluating multi-channel marketing campaigns that increase awareness and adoption of BMJ resources amongst all relevant target audiences.
Effective communication is a key part of this role. You will develop and nurture strong relationships with key purchasers, decision makers and other stakeholders at a wide variety of institutions including state health departments, individual hospitals/health services, medical schools and GP training programmes. You will be confident in developing compelling messaging and writing copy for key audiences such as librarians, medical education officers, clinicians, medical students, researchers and academic staff.
This is a fast-paced and results-focused environment, so it is key that the successful candidate can hit the ground running and manage their own workload effectively, whilst supporting the Senior Marketing Manager, APAC and wider team with ad-hoc marketing activities.
Why should you apply?
BMJ is a global healthcare knowledge provider with a vision for a healthier world. We share knowledge and expertise to improve healthcare outcomes.
You may know us as the publisher of one of the world’s most cited general medical journals, The BMJ. We also publish over 70 specialty journals, many of which are the most influential titles in their field.
We also offer digital professional development courses and clinical decision support tools to help medical institutions and clinicians tackle today’s most critical healthcare challenges.
Evidence underpins everything we do – it’s what makes us one of the world’s most trusted knowledge providers. And the figures speak for themselves. More than 50 million users from over 150 countries access our websites every year.
BMJ is a wholly-owned subsidiary of the British Medical Association (BMA), with nearly 500 employees worldwide. Our head office is located within the Grade II listed BMA House in Euston, London, with more offices in China, India, North America, and Wales.
At BMJ we take equal opportunities very seriously; diversity and inclusion are more than just words, they are an organisational priority. We are building a culture where everyone feels able to bring their full, authentic selves to work. We encourage applications from under-represented groups and we are a Disability Confident Committed employer.
You will be able to join any of our employee-led networks focusing on: Gender, Cultural Diversity, Sexual Orientation, Mental Health and Well-being, Parents and Carers, and Age.